← Back to the Journal
AutomobilesAugust 2026 · 5 min read

Social Media Marketing for Car and Bike Showrooms in Nepal

Anyone buying a car or bike in Nepal has already watched the spec comparisons online. What they cannot find online is whether your showroom is the one that will handle the paperwork, the loan, and the after-sales honestly.

Written by the Yuwaz Digital team, Kathmandu
Sales desk where a vehicle purchase and loan get finalised

Sales desk where a vehicle purchase and loan get finalised

Stop repeating the manufacturer video

The brand launch film is on every dealer page in the country. Film your own walkaround, in your own showroom, with your own price and your own offers on screen.

What a buyer is actually deciding between

Every showroom sells the same handful of models. These are what actually separate one from another.

  • On-road price, including registration and tax, not just the ex-showroom figure.
  • Loan and EMI options, explained by someone who can actually answer questions.
  • Exchange value for an old vehicle, roughly, on camera.
  • What the after-sales service actually looks like, filmed at your service bay.

Delivery day is your best content, free

A customer collecting a new vehicle, visibly happy, handed the keys in your showroom, is proof no ad can fake. Ask for thirty seconds of it every time.

Compare honestly, including against competitors

A short, fair comparison between two models at similar prices builds more trust than pretending only your stock exists. Buyers researching a big purchase reward the source that seems unbiased.

Real examples

Bad line, good line.

Most people write

Reposting the manufacturer launch video with a logo added.

Say this instead

Your own walkaround in your showroom, this month price on screen.

Most people write

"Best price guaranteed. Inbox for details."

Say this instead

"NPR 18,50,000 on-road, EMI from NPR 32,000 a month, exchange valued on the spot."

Full example

Worked example: a showroom in Chabahil

01Film your own walkaround of your best-selling model with the price on screen.
02Record one honest EMI and exchange explainer.
03Ask your next five delivery customers for a thirty-second reaction.
One vehicle sale

What a buyer is actually deciding

45%
30%
25%
On-road price and EMI

The real cost, explained plainly.

Your own walkaround

Not the manufacturer clip everyone reposts.

Delivery-day reaction

A happy customer, keys in hand.

Specifications are public everywhere. Trust is not.

The specifications are public everywhere. Trust is the only thing a showroom actually sells.

Do this week

Three things you can do now.

01Film your own walkaround of your best-selling model with the current price on screen.
02Record one honest EMI and exchange explainer.
03Ask your next five delivery customers for a thirty-second reaction.
Want help with this?

We do this every month for clients.

Scripts, filming, editing, posting, and a simple monthly report. Our prices are on the pricing page.